We love it when we find little gems like this. We woke up this morning to an absolutely brilliant Google Doodle! Today, Google is helping celebrate 44 Years of Hip-Hop. We’ve already had far too much fun with the interactive turntables this morning.
The write up Google gives us on YouTube tells us just how Hip Hop came to life!
On August 11, 1973, an 18-year-old, Jamaican-American DJ who went by the name of Kool Herc threw a back-to-school jam at 1520 Sedgwick Avenue in the Bronx, New York. During his set, he decided to do something different. Instead of playing the songs in full, he played only their instrumental sections, or “breaks” – sections where he noticed the crowd went wild. During these “breaks” his friend Coke La Rock hyped up the crowd with a microphone. And with that, Hip Hop was born.
Today, we celebrate the 44th anniversary of that very moment with a first-of-its-kind Doodle featuring a custom logo graphic by famed graffiti artist Cey Adams, interactive turntables on which users can mix samples from legendary tracks, and a serving of Hip Hop history – with an emphasis on its founding pioneers. What’s more, the whole experience is narrated by Hip Hop icon Fab 5 Freddy, former host of “Yo! MTV Raps.”
It was a full circle experience for me. I first went online in 1994—I even remember doing a segment on “Yo! MTV Raps” about email. And going back to when I first got on the internet, I was looking for likeminded people who were part of the culture. And now, Hip Hop is on one of the biggest digital platforms out there, in a way that acknowledges and recognizes what this culture is, and what it continues to be. It’s pretty amazing.
We think that this is by far one of the best Google Doodles we’ve seen to date. And look forward to the next big one!